Candle Making and Retailing, Easiest Way to Sell Candles, Alternative Routes of Selling Candles

By Stan Alderson


Ever thought about selling your candles for profit?

While many folks begin to make candles as a past-time, the enormous interest in candles has made it possible to earn a pleasant part-time or full-time revenue by selling your candles to others. You can sell wholesale, on consignment or set up fund raising programs. The most typical approach is to retail your candles. Here we'll introduce you to retailing in order that you can identify if this technique is a tight fit for you.

One of the most common tactics most candle makers begin in retailing is to sell their candles at craft shows. One of the advantages of craft shows is that local people like to buy from local crafters. Hence if you can find enough craft shows in your neighborhood to keep you busy, then this could be an avenue that is successful for you.

Another benefit to craft shows is that folks appreciate the quantity of time and effort that goes into hand crafted items. At craft shows, you are presented with an opportunity to sell yourself and explain how your candles are hand poured. This really sets you apart from those that simply resell candles that are manufactured by larger companies, giving you a definite advantage at these events.

Craft shows also present you with the additional benefit of gaining exposure and building possibilities for word-of-mouth referrals. You can't be at a craft show each day, so the concord you build with your clients will generate revenue from re-orders and referrals to their buddies and family. It is imperative that you have business cards available, as well as ordering and delivery procedures in place for the future orders you may hopefully receive.

Some of the flaws of craft shows are that they're not always readily available, and when they are they have an inclination to not be similarly distributed throughout the year. While you may find an abundance of shows at the vacations, it will be harder to find venues to sell your candles in March and July. There may be other choices, though, for example Farmer's Markets, holidays that sell space to sellers and other similar situations.

A reality of craft shows is that they are a lot of work. They're often day long events that need the set up and tear down of a kiosk every time, and require a succession of hours spent on your feet.You're bound to get beat!



Rather than, or as well as, selling at craft shows, many candle makers have taken steps to put up asite. Whether this is a fully functioning web site capable of accepting orders or merely an online 'catalog' where current and potential customers can go to see what they'd like to order and give you a call, a website is a superb way to produce a candle business.

Another selling option is selling your candles at home parties. Try booking some parties with your pals and family. Chances are there'll be someone there that would also love to book a party. This may be a great way to boost your business.

While some candle makers have hopes of opening their own candle store featuring their hand-crafted products for sale, this is a goal that needs a serious amount of time and money, and is most often left for extremely experienced and well-established candle makers only.

There are numerous ways to create a successful candle business, and selling your candles is just one of the many tactics it may be practical. Investigate your options and choose which option is the best fit for you and also your final goals.




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